The Reason Why The News Bird Has Become A Shining Star In The Whole Industry.

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Just because of the first thing done in the clothing industry, personalized customization has become a shining star in the whole industry.

First, China.

The industry and Internet convergence and Innovation Conference was held in September 12th at the gate of the wedding bird home, Yongjia, north of the Republic of China. The birds made personalized custom cases to the guests in the shoe and clothing industry as well as the workshop visits and explanations. Two, the news bird intelligent manufacturing became a typical example of Xinhua News Agency's report on the road of "China Intelligent Manufacturing".

People must be familiar with customization.

Before the production of industrial assembly line, private tailors shop is customized.

If thousands of tailoring shops across the country accept private customized orders, and want to concentrate on one or more factories to produce quickly, it will take both one person and one single, and also pursue the low cost of large-scale production. Before the popularization of Internet and automation technology, it can only be said that it is a dream of the costumes.

Now, to catch up with all the technology, Wu Zhize, chairman of the wedding bird, will take the lead in the industry.

Since 2015, the birds have gradually deployed the "cloud wing interconnection" intelligent system, consisting of "one body and two wings", that is, the MTM intelligent manufacturing pparent cloud factory as the main body.

"MTM intelligent manufacturing pparent cloud factory", through the CAPP, RFID, intelligent hanging, MES manufacturing execution, intelligent ECAD, automatic cutting machine and EWMS system construction, to build EMTM digital drive factory; "private custom cloud platform", through the development and pformation of Hybris e-commerce platform, cooperate with domestic professional software vendors to develop virtual reality simulation technology and 3D rendering technology, build PLM, CRM, and other systems, and achieve a single flow, one person, one edition, one garment, one type of modular customer independent design; "share big data cloud platform" to achieve the user's personalized demand characteristics mining and analysis, through the sample data collection and analysis, so that the tailoring of suits is more in line with the figure of the two people.

Since the implementation of the cloud wing interconnection project, it has brought considerable economic benefits to the wedding birds.

Relying on intelligent equipment, not only the efficiency of cutting has increased more than 5 times, but the output of customized production has expanded from 600 pieces per day to 1200 pieces, and the pass rate has also increased significantly.

In 2016, revenue of customized business is expected to reach 800 million yuan.

2017 will exceed 1 billion 200 million yuan.

"Previously, according to the agent's pre production, it is now directly connected to the users, so there is no need to worry about inventory."

Wu Zhize said that the development of intelligent manufacturing can truly achieve the goal of fixed production and precise supply, breaking through the bottleneck of high inventory, low turnover and high channel cost.

The personalized bird customization mode has realized the intelligent operation of garment enterprises.

Before, clothing companies first anticipate the sales of clothing in the future market, then organize the production of various styles of clothes, then send them to the agents' stores to attract consumers to buy garments.

In the era of consumers' "ample food and clothing", the changing fashion makes enterprises face the risk of high inventory of garments.

The process of personalized mode is that consumers first come to stores or shop online, order data is pmitted to factories, factories are organized quickly and individualized, and then delivered to consumers through logistics.

Although the consumer has to wait a few days to get the goods, the goods are exclusive to you, and it is worth waiting for a few days.

According to the insiders, the large-scale personalized customization project of the wedding bird cloud link has gone out of a garment retail brand development C2B mass customization, and has explored a way of intelligent manufacturing and pformation and upgrading of Chinese clothing brand enterprises.

The boss has something to say.

Wu Zhize, chairman of the wedding bird.

The mass customization project of the wedding bird bird cloud wing interconnection is a production mode that the wedding bird stands in the perspective of garment industry pformation, uses the Internet to collect and connect users' personalized needs, takes the user as the center, and takes the consumer demand as the import point, and constructs a backward production mode, so as to achieve the seamless production of production and marketing, and satisfy the personalized and fashionable demand of consumers.

This project is in the leading position in many aspects in China: intelligent manufacturing industry is leading, customized scale industry is leading, quality service experience is leading, brand leading industry is leading, information management industry is leading and entrepreneurial support industry is leading.

The perfect realization of "personalized sewing does not reduce quality, single piece flow does not reduce efficiency", the highest production goal of garment customization, truly achieves customized zero inventory.