Site Selection Skills Of Baleno Clothing Store
Site selection can ensure the continuous operation of the store.
At the same time, when you choose to rent a store, avoid those.
Downtown area
It can bring more profit margin to your sales and reduce your business risk.
Many investment franchisees choose to invest in a clothing store. If you want to make your Baleno clothing store business more prosperous, you have to choose a good storefront before the shop opens. So what kind of storefront is suitable for opening a shop? Xiaobian gives you a brief introduction.
Open Baleno
Clothing store
In general, site selection should take account of factors such as passenger flow, convenient traffic and so on. Some areas are more expensive, so when choosing a location, people should take into account their popularity and take into account their actual situation.
Baleno clothing store
site selection
Generally choose in the city crowd concentrated leisure places, such as residential areas, cinemas, tourist attractions, city square, school peripheral and so on.
If you want to choose the largest area of the passenger flow, find it near the famous brand, because these stores will calculate the income level and the traffic volume of the local people at the beginning of their stores. Their research and location decisions can be your fashion.
Women's wear
Reference and reference for location selection of franchised stores.
Of course, these places.
rent
These are expensive, which may be unacceptable to the operators of Baleno clothing stores, and certainly not elsewhere.
It's still necessary.
Franchised store
The shopkeeper analyzed the specific situation of his store.
When the shop owner opens a Baleno clothing store, he needs to consider the surrounding environment of the store before determining the location of the store.
Site selection should not only consider the surrounding market environment, but also consider the long-term development factors of fashion women's franchisees, so that we can choose a good location suitable for store development.
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The general manufacturer's siting mentality is "Fei Feng Shui Bao" does not settle down.
They believe that the greater the downtown area, the greater the volume of traffic in the business centre, and the higher the consumption.
It is hardly known that the expensive rent and competitive pressure in the prime location are not acceptable to the general store.
Densely populated, consumers are large, and consumption is large.
Many franchisees will compete in such a business district.
However, this may not bring maximum benefit.
For operators, in addition to considering the promotion role of store locations to sales volume, we should also evaluate their impact on brand image.
To ensure the establishment of brand image, manufacturers should choose the sanitation, cleanliness and beauty of the surrounding environment, preferably avoiding the noisy places like grocery stores, restaurants and machinery repair shops.
Excessive concentration of anything will result in saturation.
It seems that several stores are doing a lot of business, and in fact they have reached the saturation point of competition balance.
Suddenly a new store was added, the market would exceed the saturation point, and the situation of monks and meatless meat appeared. Some shops began to lose money, and only had a price war.
Each region has its own different commercial network layout.
Which district develops service industry and which area develops IT industry.
Every city will have long-term overall planning.
Misplaced location, moving against the trend, often can not get the support of macro policy and the promotion of the environment.
The main factor that should be considered when choosing a site for clothing is traffic.
But for clothing franchisees, in addition to taking into account passenger traffic, we should further analyze the effectiveness of passenger flow.
The ratio of effective passenger flow in different stores of the same business circle is quite different.
It is a misunderstanding of the business circle that the crowded and bustling place is a good business circle.
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