Strengthening Trademark Brand Creation

This year, Zhuhai Road street is to strengthen the brand building of enterprises as the starting point, and actively cultivate famous trademarks and famous trademarks in China.

Contact city Industrial and commercial bureau of Southern District The trademark management division and the District Commerce and Industry Bureau jointly organize 30 enterprises to enter the family to discuss communication information, promote each other and promote their work. By summing up areas within the jurisdiction. trademark The company holds a knowledge training course for trademark creation, and fully mobilizes the enthusiasm of enterprises to apply for trademark registration.

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Some people will ask, letters, diaries, notes, and even social commentary, news reports and academic papers are also practical styles. What is the difference between them?

First, the scope of use and objects are different. The organs' practical writing is used in the scope of the party and government leading organs, mass organizations, and leading departments of enterprises and enterprises. It is a tool for cadres to carry out their work. It has different degrees of coercion and binding to organizations and individuals within a specific scope, that is, statutory authority. Relevant organizations and personnel may be referred to as work, or as basis for work, or must be followed.

Unlike diary, letters, academic papers, news reports, etc., they can be found in both professional departments and social life. Everyone has the freedom to write letters, diaries, academic papers and news reports. The finished products do not have any statutory compulsion and binding force on others.

The two task is different. The practical application of organs is the need for state organs to carry out management, reflecting the will of the state power organs, and the main task is to exchange information and publicize education. It is the norm of behavior and the basis of work. Today, its fundamental task is to carry out the policies and laws and decrees of the party and the state so as to promote our socialist modernization drive.

Most organs have direct and distinct political characteristics. And journals, letters, news reports, academic papers, social commentaries, etc., are narrating what we see and hear in daily life, communicating personal thoughts and living conditions, reporting the news to the society, presenting opinions, discussing academic problems, etc. news reports and social commentary have political inclination, while diaries, letters, academic papers and so on can be used in other aspects which have nothing to do with politics.

Three, the form of expression is different from the way of writing. The organ's practical writing is not like a diary or letter. It is not only a free form, but also a relatively stable format and way of writing according to different contents and tasks. Each dynasty has different degrees of stipulations for official documents and their formats. A certain content and purpose can only be chosen with the corresponding language, not mixed, and can not be "grid". Now is no exception.

The request can only be written as "asking for instructions", not written as "report", "notice" cannot be written as "bulletin", "directive" can not be written as "order" and so on. They have specific written forms, with special terminology for beginning and ending, and corresponding provisions. The delivery of documents is also very strict. For example, the documents submitted to the higher authorities must not be issued without the approval of the relevant leaders.

Each document can only be read within the prescribed scope, and it is not allowed to spread arbitrarily. Some even have paper and writing requirements. This fixed format and way of writing are the requirements of the statutory authority and the distinct political nature of the practical writing. It is also the requirement for the efficient work of the organs.