Nanshan Win The Future Brand Conference Held
The press conference on the theme of "win the future together" was opened in the conference room of Nanshan International Conference Center. There are more than 400 seats conference rooms.
I noticed that the managers from Beijing Seth department store, Zhengzhou New Mart shopping mall and Zhengzhou Denis shopping mall were sitting in the front row, explaining the importance and strong attraction of this brand release from another angle.
At the beginning of the conference, Song Riyou introduced the company's development process and development status, elaborated the company's future development strategy and the main brand management and management development plan, and expressed the concept of win-win cooperation among manufacturers, franchisees and users.
Mr. Song solemnly promised that Nanshan will build a mutually beneficial and win-win platform for the franchisees with stable product quality and quality service.
Followed by Nanshan.
Textile apparel
Introduction to the three men's wear brands and professional wear.
First of all, the brand introduced is also a brand new MENSPLANET launched by Nanshan Group. If plated literally, it is "man planet".
In order to enable franchisees to better understand the brand positioning and market prospects of the brand, the Japanese cooperation team left more than 30 people on the left side of the work team came to the scene to explain the brand.
"The brand positioning is a western suit that ordinary consumers can afford, but it does not mean that the product is cheap," he told the author.
In the 90s of last century, China became the world's processing plant. In 2000, China became a global market. After 2010, China will become the world's information outlet, and China's market potential will become more prominent. "
According to hehe, the left bank is a fashion institution with a history of 35 years. It specializes in brand planning and fashion research, and has branches in many countries such as the US, Europe and Asia.
This time, cooperation with Nanshan will bring "exquisite goods, spacious passageways, matching display" and other advantages of shops and Japanese style details to Nanshan.
The Japanese's understanding and dedication to work is deeply felt by my colleagues and colleagues.
Instead of inviting professional models and gorgeous make-up, they are dressed entirely on the left by the latest products of the left bank staff. This will let all the audience focus on the clothes themselves, and convey to you the information that ordinary people wear this brand of clothes can also be full of energy, and will not let the product result in a discount because of the size.
On the left bank team, through the dynamic model presentation and incisive commentary of the series of brands, Brandon's fashion, elegance and classics were brilliantly deducted and content conveyed, so that the guests present could not help applauding.
An agent from Northeast China said: "this product exhibition is the first time it comes across. It is very innovative.
After that, Zhu Hanzhan, general manager of MENSPLANET, released the Brayton brand strategic plan.
For the convenience of the research and development system that everyone is most concerned about, he said that the working principle of Brighton's R & D system is "closely linked, supported, United and promoted". The group set up its own fabric fashion design center and fashion trend information center in Milan and New York.
clothing
Development trend, relying on Nanshan from wool to wool top, from fabric to clothing industry chain advantages, joint Japanese Left Bank Co., Ltd. and Europe and the United States and other garment industry developed areas of various cooperative agencies, designers, technical engineers, in-depth research and development of new fabrics and new technology, integration of popular themes and merchandise series planning, so as to complete the product development of Brighton every quarter.
In this way, the R & D system can bring the achievements of independent innovation into full play in the internal industrial chain of their enterprises and preserve them completely.
Ultimately, Brighton relies on this research and development system to drive the entire industry chain to provide the driving force for the realization of brand mission.
Subsequently, the Nanshan two other major brands also completed a wonderful introduction to the operation team under the introduction of the operation team.
BOSAMAGINE general manager Hou Yijia and PAULBETENLY design director Ding Wenjie made brand promotion respectively.
brand
The style and characteristics have been completely explained.
Finally, Sun Zhenke, general manager of the clothing company, announced the marketing policy of professional wear to the guests.
Business Suits
Marketing ideas, service concepts and competitive advantages have been introduced by guests, and hope and requirements for franchisees have been put forward.
The whole conference was orderly, and the Nanshan people joined together with the franchisees and users in the win-win track with their common belief.
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